A customer’s finances are awake 24/7, meaning the times they might need attention and advice from their bank are many and varied. Nowadays, one of the attributes most valued by customers is proactivity, i.e., that their bank detects one of these moments in advance, helping them to resolve an incident without the customer having to […]

How to identify business opportunities from customer transactions? Latinia’s software, Next Best Action (NBA), has been specifically designed for banking as a tool to improve the proactivity of financial institutions thanks to the filtering and analysis of transactional events and customer intelligence data. The collection, interpretation and activation of consumer information has become a competitive […]