From SMS to RCS: How Rich Business Messaging Enhances Communication and Customer Experience in Banks
13 September 2024
I’m Mireia Ferrer, Partners Program Manager at Latinia, and I’d like to share the findings from my research on how Rich Communication Services (RCS) are being integrated into the banking world and how this technology is poised to transform communication in the financial sector. 1. What is RCS? RCS is an upgrade to the traditional […]