The digital age has radically transformed the banking landscape, presenting challenges and opportunities for financial institutions. This revolution extends beyond technology; it explores how banks relate to their customers and adapt their services to an increasingly connected world. In this context, understanding and applying the concepts of retention, loyalty, and fidelity is more crucial than […]

In the competitive banking industry, standing out in marketing financial products is key to success. This post delves into how deferred payment services and small personal loans, through innovative strategies and advanced analytical tools like Latinia NBA, can optimize their lifecycle and maximize their impact in the market. The Importance of Small Consumer Loans in […]

The move towards cloud computing in banking is fueled by the need to address a range of challenges and opportunities. From improving operational efficiency and agility to meeting evolving customer expectations in a digital-first era, the cloud stands at the forefront of this transformation. The IDC underscores the fact that cloud adoption is a strategic […]

In the dynamic landscape of the banking sector, the concept of customer experience (CX) has evolved from a peripheral element to a central strategy for customer retention and satisfaction. This shift is about adapting to customer expectations who now demand immediacy, personalization, and seamless interactions in their banking experiences. The emergence of real-time customer experience […]

Emerging from the bustling fintech scene of Brazil, Nubank has not only disrupted traditional banking paradigms but has also set its sights on a grander stage—Latin America. But what does this expansion means for the traditional banking sector ? Is Nubank a threat to the established order, or could it be the catalyst for a […]

In banking, customer segmentation is more than just a tool; it’s the central strategy for effectively connecting with our users and their needs. Each customer, with their unique demands and financial habits, presents us with the challenge of understanding them and, even more so, tailoring our offerings in a way that is genuinely relevant to […]

Artificial Intelligence (AI) is a branch of computer science that aims to create machines capable of intelligent behavior. It encompasses various technologies like machine learning, natural language processing, and robotics, among others. AI has the potential to mimic human intelligence, learn from data, and automate complex tasks, thereby revolutionizing various industries, including banking. This article […]

Travel Peaks Effects on Banking Services The elevated activity offers banks an opportunity to earn more through transaction fees, interest, and other services. But on the other hand, the surge in demand can easily overwhelm customer service departments and existing banking infrastructure, leading to delays, operational bottlenecks, and ultimately, dissatisfied customers. A single bad experience […]

The Current Climate: Key Insights from McKinsey’s Green Growth Survey The growing concern for the environment has spurred a change in consumer behavior across various sectors, including finance. The shift towards green or sustainable finance is no longer a futuristic vision but a present-day reality. Understanding this change is critical for banking institutions as they […]

The speed and efficiency in financial transactions have become indispensable, and Europe is not lagging in this transformation. In this setting, Wero emerges, the budding digital wallet poised to revolutionize the instant payment landscape across the continent. Developed under the aegis of the European Payments Initiative (EPI), Wero stands as a unified solution, marking the […]