Introduction: The Rise of BNPL In recent years, Buy Now, Pay Later (BNPL) has become one of the most popular payment methods globally, transforming how consumers shop and manage their finances. The core appeal of BNPL lies in its simplicity: it allows consumers to purchase items immediately and split payments over time, often without interest, […]

Customer retention is a key focus for financial institutions aiming to build long-lasting relationships with their clients. In an age where digital interaction is the norm, mobile notifications offer a direct and efficient way to communicate with customers. When used effectively, these notifications can provide critical updates, enhance security, and deliver personalized content that keeps […]

Effective communication is the backbone of customer trust and satisfaction in the banking industry. Picture a customer being instantly alerted to suspicious activity on their account, enabling them to take swift action to prevent fraud. This is not just a convenience; it’s a necessity. Critical messages like these play a vital role in ensuring customers […]

Latinia’s experience is backed by more than 20 years of developing decision software and real-time communication products for the financial sector. Its tools specialize in bank filtering, so their degree of specialization is optimal as they are geared toward the specific needs of the financial industry, and their analysis of transactional events and customer intelligence […]

Years ago, a large part of the sales cycle of a technological solution was dedicated to validating its quality and technical feasibility. Today, the decision to implement a given technological solution is mainly a business decision. As Francesc Pérez, Chief Revenue Officer of Latinia, explains “as technology solution providers, we can no longer limit ourselves […]