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Decision-Centric Banking
Every banking communication is a decision that happens at the right time and with security.
We transform banking operations into real-time value-driven notifications, generating business impact while ensuring regulatory compliance.
Let’s talkOur software in numbers
150%
product return on investment (ROI)
x3
time-to-market vs. traditional systems
+170M
banks served by Latinia
Trusted by Banks
Transform your bank
Solutions for every banking challenge
Profitability and customer experience
Real-time alerts enhance the banking customer experience and drive profitability by enabling banks to identify key moments in transactional activity — where every payment, charge, or operation becomes an opportunity to act and deliver value.
Security and regulatory compliance
Securing critical alerts means protecting customer trust. Detecting fraud in time and acting before it happens makes the difference. Customers don’t just feel protected — they truly are.
Governance and Operational Efficiency
We act as the governance layer for banking communications, adapting to any environment — especially the most critical ones. Our Event-Driven Architecture (EDA) enables scalability and makes it easy to integrate new capabilities, channels, or providers.
All in one: our solutions for banks
Real-Time Decision Engine
Turn a simple transaction into an intelligent decision.
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Subscription Engine
Your customers decide how, when, and which alerts they want to receive.
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Critical Alerts Engine
Ensure the delivery of alerts — even in complex scenarios.
Explore the technologyTrusted by
“A positive service experience is at the core of the relationship we are building with our customers. Every touchpoint with them is some sort of moment of truth, so each and every message we send is of capital importance Being accurate in these communications will help us to strengthen the relationship with our clients, as well as to develop a positive service experience that becomes a competitive advantage for the bank”
Carlos Marcuello
CIO
“Banco Industrial is an innovation-driven institution, with its customers being the cornerstone of the business. We have chosen Latinia’s solution to ensure that our communication with them is both the most efficient and effective”
Carlos Vides
Digital Banking Manager
“At Banco Agrícola we keep innovating for our clients, so we are very excited to work side by side with Latinia, a global leader in its product category, with whom we will refocus our multichannel notification strategy”
Claudio Góchez
Channel Strategy Manager
“Latinia’s solution is strategically aligned with our bank’s current and future needs, both in terms of technology and business. We’re living in a world where more contact points demand more convenience on the customer side, as much as a greater complexity to be managed by the bank. We believe that Latinia will help us thriving with that goal”
Guillermo Güemez
Deputy General Manager of innovation
Thanks to LATINIA’s LIMSP©, we are able to real-time alert our users when their transactions take place, providing a greater security environment to all of us
Jaime González
Chief Information Officer
The evolutionary roadmap of the bank determined that it was necessary to bet on a platform that integrates the 360º view of the customer in terms of their relationship with the bank. The functionality that Latinia offered us fit perfectly with the bank’s digital transformation roadmap
Kyra Arcia
Head of Marketing and Innovation
Getting to the point: a a nearby bank is one that offers its customers the right channel at the right time That’s why mobile banking and more especially banking based on notifications are nowadays a must for Banco Popular, so what a better partner than LATINIA?
Celia Alonso
Multichannel Banking Director
For our financial notifications strategy we needed a product to grow with us; scalable, robust, highly specialized, and what’s more, with the ability to adapt and reuse our current business logic layer. We wanted a partner, not just a vendor, and there it was LATINIA
Valentin Echeverry
Vice President of Technology and Operations
LATINIA’s infrastructure products , are robust, flexible and scalable to the core, and perfectly fit to our new Omnichannel architecture; that’s what we where exactly looking for.
Martín Cabrera
Chief Technical Officer at Banco de Crédito e Inversiones
Latinia
25 years transforming banking
Many customers ignore their bank’s notifications because they receive generic, low-value information. Yet there are key moments in the relationship with the customer when a timely communication from the bank can deliver real value. The problem is that, in many cases, the available technology cannot identify those moments or determine what information each customer truly needs at that exact time.
At Latinia, we have spent 25 years changing this reality. Transforming the relationship between banks and their customers by identifying key moments and activating relevant, personalized communications for each of them. . We help banks move from generating noise to creating relevance and customer loyalty.
Frequently Asked Questions (FAQs)
What is Latinia and what does it do?
Latinia is a company specialized in decision-centric banking, developing real-time decision technology for the financial sector. Its products analyze transactional events and customer data to trigger critical, secure, and contextualized communications at the exact moment they occur, providing resilience, governance, and immediate action capabilities.
What types of notifications does Latinia manage?
Latinia manages security alerts, transaction confirmations, OTP codes, regulatory notices, and contextualized commercial communications. These notifications are essential for banking operations, fraud prevention, and regulatory compliance (such as DORA and PSD2).
What problem does Latinia solve for banks?
Latinia removes the direct dependency on the banking core and channel providers for managing critical notifications.
It enables real-time communication management through prioritization and resilience rules, ensuring message delivery even during high demand or provider outages, while providing full traceability for audit and compliance purposes.
What types of banks use Latinia’s solutions?
Both Retail Banking (individual customers) and Corporate Banking (business clients) use Latinia.
The technology allows both segments to be managed independently within the same architecture, adapting rules, volumes, and criticality levels to each business line.
Does Latinia replace channel providers such as SMS, RCS, Push, Email, or WhatsApp?
No. Latinia acts as the intelligence and governance layer that decides what to communicate, when, and through which channel, while channel providers handle the physical delivery of the message.
How is Latinia different from Marketing Automation or Customer Engagement platforms?
Latinia operates at the right moment and in the right context, analyzing transactional events and customer data in real time.
Unlike marketing platforms, which typically rely on scheduled campaigns and static segmentation, Latinia uses an Event-Driven Architecture (EDA) that reacts instantly to customer actions, prioritizes critical communications, and guarantees resilience, security, and traceability.
How does Latinia integrate with a bank?
Latinia connects to the banking core, customer data repositories, and channel providers through APIs, adapters, and connectors.
It can operate in both legacy environments and cloud architectures, decoupling communication logic from the core and reducing critical dependencies.
What benefits does Latinia provide in terms of resilience, compliance, and customer experience?
Resilience
Ensures continuity and prioritization of critical notifications, even during provider failures, technical incidents, or traffic peaks.
Compliance
Provides full traceability of the notification lifecycle, generating auditable evidence and strengthening regulatory oversight.
Customer Experience
Enables contextualized and personalized communications in real time, increasing relevance and strengthening customer trust in every interaction.
Does Latinia comply with regulations such as GDPR, PSD2, and DORA?
Latinia’s technology is designed to support compliance with regulations such as GDPR, PSD2, and DORA, applying security controls, traceability mechanisms, and data protection practices aligned with financial sector standards.
Can business teams create strategies with Latinia without relying on IT?
Yes. Latinia includes an intuitive visual interface that allows business teams to design and activate rule-based strategies, create and modify templates, define delivery priorities, establish segmentations, and monitor performance metrics in real time.
This enables teams to manage and optimize communications with greater autonomy and agility, while always operating within the governance framework defined by the bank.
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