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Financial industry news

Maximizing Bank Revenue through Effective Cross-Selling Strategies

12 January 2024

Banks face constant challenges from both traditional competitors and emerging fintech players. In this environment, maximizing the value derived from each customer relationship is crucial for long-term success. Cross-selling offers an effective way to enhance customer engagement, provide more comprehensive financial solutions, and strengthen customer loyalty. By understanding and meeting more of their customers’ financial […]

Hyper-Personalization: The Future of Customer Experience in Banking

8 January 2024

In recent years, the banking sector has witnessed a significant transformation in customer experience (CX). The digital age has reshaped customer expectations, driving banks to innovate continually to meet these evolving needs. Today’s customers seek convenience, speed, and personalization, influencing banks to pivot from traditional service models to more customer-centric approaches. The integration of technology […]

Engaged Banking: 8 Core Steps for Enhanced Customer Relations

29 December 2023

Engaged Banking is a multifaceted strategy that encapsulates understanding customer needs, providing timely and relevant information, personalizing banking experiences, and building a long-term relationship that benefits both the bank and its customers. As we delve into the eight strategic pillars of achieving engaged banking, we will explore how integrating solutions like Latinia can meet the […]

Empowering Customers: Best Practices to Self-Service Banking Success

22 December 2023

The financial landscape is undergoing a transformative shift towards digitalization, compelling banks to reevaluate their service delivery models. In this era, self-service banking emerges not just as a convenience but as a necessity. It empowers customers with immediate access to banking services, anytime and anywhere, aligning with the modern expectation for speed and autonomy. By […]

Senior Banking in the Digital Era

15 December 2023

The banking needs of seniors are distinct and multifaceted. They range from requiring easy access to banking services to needing tailored financial products that align with their retirement plans. Additionally, the digital revolution in banking, while beneficial in many ways, poses a significant hurdle for many in this age group who may not be as […]

RCS and Apple: The Fusion that Will Redefine Messaging in 2024

5 December 2023

The recent news that Apple will adopt the Rich Communication Services (RCS) standard in 2024 represents a notable change in the messaging landscape, marking a step towards richer and more dynamic communication between mobile devices. RCS is an advanced messaging protocol designed to replace traditional SMS and MMS. It introduces a series of features that […]

Customer Retention, Loyalty, and Fidelity: 3 Keys to Banking Success

30 November 2023

The digital age has radically transformed the banking landscape, presenting challenges and opportunities for financial institutions. This revolution extends beyond technology; it explores how banks relate to their customers and adapt their services to an increasingly connected world. In this context, understanding and applying the concepts of retention, loyalty, and fidelity is more crucial than […]

Innovative Strategies for Selling Deferred Payment Services and Small Personal Loans

22 November 2023

In the competitive banking industry, standing out in marketing financial products is key to success. This post delves into how deferred payment services and small personal loans, through innovative strategies and advanced analytical tools like Latinia NBA, can optimize their lifecycle and maximize their impact in the market. The Importance of Small Consumer Loans in […]

Banking in the Cloud: Insights for a Digital Future

21 November 2023

The move towards cloud computing in banking is fueled by the need to address a range of challenges and opportunities. From improving operational efficiency and agility to meeting evolving customer expectations in a digital-first era, the cloud stands at the forefront of this transformation. The IDC underscores the fact that cloud adoption is a strategic […]

How to Achieve a 55%+ Retention Rate in Banking with Real-Time Customer Experience

14 November 2023

In the dynamic landscape of the banking sector, the concept of customer experience (CX) has evolved from a peripheral element to a central strategy for customer retention and satisfaction. This shift is about adapting to customer expectations who now demand immediacy, personalization, and seamless interactions in their banking experiences. The emergence of real-time customer experience […]

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