Madrid, July 19th 2011.- “Living for over 10 years with a technology as mature and intensive as text messages makes the step from one asynchronous channels to another, as they share the same DNA, a relatively simple technological effort but it is of great benefit to our clients, who are eager for new forms of […]

Madrid, 21st June 2011.- “We believe in the radical specialization of our knowledge and skills, and this means developing software infrastructure products for asynchronous corporate notifications, whether they be SMS, email or the newly-emerging push notifications”, indicated Oriol Ros, Latinia’s Head of Marketing. “There are three branches to mobile banking; browsing, applications and messaging or […]

Rio de Janeiro, Wednesday 25th May 2011.- This was the unequivocal message of Francesc Perez, the software vendor’s Business Manager, during the talk he gave today on the use of SMS Banking at the Movilforum Latin-American Conference 2011 which is currently being held in Rio de Janeiro. The event, of which this is the tenth […]

Mexico City, Thursday April 14, 2011.-“We have bad news. The distance between a financial institution and its customers has significantly grown this past decade. The indicators of trust in financial institutions have been significantly reduced, and logically, events like the latest crisis have not helped to recover it, rather the opposite. But there is also […]

“Although two reports published this month by TowerGroup and Accenture were very revealing about the ROI of some entities’ mobile channels, it is only when they observe and consider the channel as a strategic investment and aim to create long-term value for their users that this channel will progress from a one-off initiative to a […]

“Not only has the worst passed, as we were able to predict intuitively last year, but there’s also a feeling that the industry is preparing for another major growth cycle, fuelled by new market drivers and a certain understanding between the chain’s heavy players, who previously had been fighting over the new and highly monetizable […]

“We still see a cautious approach from the market in its commitment to mobile financial services, as a lesser alternative, when in other cases – and with customers, we are already seeing the competitive interest obtained simply by the recognition given and awarded to the channel,” according to Oriol Ros, Head of Marketing at the […]

“One of the principal innovations of the third study “Mobile Banking in Latin America”, conducted by Latinia between the 100 principal institutions in the continent, is the leading role these institutions have acquired in recent months in countries with economies with less specific weight in the region, setting a good example of the reach and […]

Mobile or cell phone banking has become a must-have for the client relationship strategy for 2 out of 3 financial entities in Latin America, according to the third study of “Mobile Banking in Latin America”, performed by Latinia among the 100 main entities of the continent. The progress made is even more significant in that […]

In statements made to ENLACE News, Francesc Pérez, business manager of Latinia, emphasized, “the extraordinary progress being made in mobile projects” and “its prominence” in Latin America, upon being questioned about the strategy of the Catalonian software company in the region. “Latin America is benefiting enormously from the decade of European experience developing and testing […]