Financial industry news

RCS in banking: If it’s not secure, it’s not worth using

20 de February de 2026

RCS in Banking

RCS security in banking: beyond rich messaging Rich Communication Services (RCS) has become one of the most promising messaging channels for the banking industry in markets where user digital adoption is moving fast. It lets financial institutions go beyond traditional SMS in how they connect with customers: it supports multimedia messages, interactive buttons, and, most […]

The technological direction of banking according to the media

5 de December de 2025

2025 in perspective-Latinia’s view on the evolution of the Latin American financial sector

A cross sectional review of three months of journalistic coverage in Latin America During the past few months, several Latin American media outlets and also global publications have converged on the same idea: banking is entering a technological phase where speed alone is no longer enough. The rise of real time payments, the push to […]

From Alerts to Value: How the Push Channel Is Evolving in Global Banking (Real-World Case Studies 2025)

10 de October de 2025

Casos-exito-push-banca-2025

In today’s digital banking landscape, push notifications are no longer a secondary channel—they’ve become a critical layer of customer interaction. By 2025, the most innovative banks don’t just inform; they anticipate, guide, and enable real-time actions. Push has evolved into a strategic tool that builds trust, drives digital adoption, and strengthens the customer relationship. How […]

Invisible Banking: From Notifications to IoT and Wearables

16 de September de 2025

Evolución de las notificaciones push hacia IoT y wearables

In recent years, push notifications have served as the direct bridge between banks and users in the digital environment. However, the rise of IoT (Internet of Things) and the growth of wearables are redefining the ways and contexts in which institutions interact with their customers. Will banking be able to keep up with a future […]

From Overload to Relevance: Strategies to Prevent Push Notification Fatigue

5 de September de 2025

Prevent Push Notification Fatigue

According to Reuters, 43% of users turn off alerts because they find them excessive or irrelevant. The rapid pace of digitalization has made push notifications a cornerstone of communication between banks and their customers. But the rise of this channel brings a new challenge: how can banks stay relevant and avoid user fatigue in a […]

How to improve banking customer insights to create better segmentation

16 de February de 2024

conocimiento del cliente bancario

In the banking sector’s competitive landscape, the ability to gather and leverage deep customer insights is a cornerstone for achieving strategic advantages. Banks increasingly recognize the importance of moving beyond surface-level data, diving into the depths of customer behaviors, preferences, and needs to tailor their services more effectively. This focus on enhanced customer insight is […]

The Astonishing Impact of Banking Notification Orchestration

9 de February de 2024

In the rapidly evolving landscape of the financial services industry, the orchestration of banking notifications stands out as a game-changer in enhancing customer experiences and operational efficiency. As banks navigate the complexities of digital transformation, the strategic deployment of notifications across multiple channels has become a crucial element in securing a competitive edge. Introduction: The […]

Cutting-Edge Defenses Against Banking Scams, Phishing, and fraud

25 de January de 2024

The financial sector is currently facing an unprecedented challenge in the form of scams, fraud, and phishing attacks. These deceptive practices have become increasingly sophisticated, leveraging technology to exploit vulnerabilities in financial systems and consumer behavior. In 2023, the impact of these activities was staggering, with payment fraud attempts on U.S. businesses spiking by 71%, […]

How Top Banks Leverage Push Notifications for Competitive Advantage

21 de January de 2024

Cómo los Bancos Líderes Aprovechan las Notificaciones Push para Obtener una Ventaja Competitiva

The landscape of mobile banking has witnessed profound changes, particularly in recent years. Statistics from 2021 onwards indicate a robust growth in mobile banking usage among consumers in North America. This uptick is not merely in terms of frequency of use but also in the diversity of transactions and interactions. From checking account balances to […]

Maximizing Bank Revenue through Effective Cross-Selling Strategies

12 de January de 2024

Banks face constant challenges from both traditional competitors and emerging fintech players. In this environment, maximizing the value derived from each customer relationship is crucial for long-term success. Cross-selling offers an effective way to enhance customer engagement, provide more comprehensive financial solutions, and strengthen customer loyalty. By understanding and meeting more of their customers’ financial […]

Hyper-Personalization: The Future of Customer Experience in Banking

8 de January de 2024

In recent years, the banking sector has witnessed a significant transformation in customer experience (CX). The digital age has reshaped customer expectations, driving banks to innovate continually to meet these evolving needs. Today’s customers seek convenience, speed, and personalization, influencing banks to pivot from traditional service models to more customer-centric approaches. The integration of technology […]

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